IN THE GREEN ROOM WITH
BRYAN FRANKLIN
  • You get what you measure (what are you measuring?)
    2 years ago

    Most people think financial analysis means gathering all of the data about how every single penny is earned and spent in their business. For many of us, that feels like a very tedious and lengthy task. The experience I really want you to associate with financial analysis and planning, with really getting your metrics right…

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  • Three Factors That Motivate Your Customers to Buy
    2 years ago

    In last week’s article on “Why You Should Be Selling Emotions, Not Features”, we talked about how having in-person sales conversations can greatly improve your chances of learning what emotionally activates your customers. Today, I want to share with you more about how to evaluate your customer’s emotional landscape and what motivates them to buy….

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  • Why you should be selling emotions, not features
    2 years ago

      Most entrepreneurs, when they’re developing their products and services, sit down in a vacuum of their own ideas and their own teams, trying to make their product better. They attempt to figure out what features would be the coolest and what they think people really want. But what if you knew how your customers…

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  • 3 Myths About Success
    2 years ago

      Entrepreneurs: Be careful what you wish for Last week, I recorded a webinar highlighting a new project that I am over the moon about. I had spent literally hours of preparation with the team making sure all the talking points for the webinar were the absolute best they could be and we had a…

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  • One Simple Strategy to Dramatically Improve Your Content Marketing
    3 years ago

    As I looked to the trends in our business for the new year, I recognized that I’ll be paying even more attention to Content Marketing in 2014. You probably will too — so I’ve asked Morgan Drmaj, the president of PlumeSocial (a start-up focused on helping entrepreneurs get great results from Content Marketing) to share…

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  • We Are Never Capable Of Realizing Our Dreams (In Advance)
    4 years ago

    January 17, 2013 Day Two I’m feeling good about the progress so far. I confided in my friend LiYana that I’m excited about the birth of circletribe.com, but also scared that I won’t be able to do what it takes to make it successful. She said that it doesn’t matter if I can do what…

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  • Hello, World (no really…)
    4 years ago

    “Hello World” is the cliche sample display text used the world over by programers when learning a new function or language. Since I have not identified as a developer, programer, engineer, etc. before, I thought it was fitting to re-anounce myself in this customary fashion. January 16th, 2013 :: Day One :: Inception This diary…

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