IN THE GREEN ROOM WITH
BRYAN FRANKLIN
  • Celebrity Death Match: Steve Jobs, Henry Ford, and The Dalai Lama vs. P.T. Barnum, Larry Page, and Calvin Coolidge
    2 years ago

    I think every entrepreneur, at some point, has to face what side they are going to be on in the celebrity death match between leading based on your vision and leading based on your empathy for the needs of your market. On one side, we have Steve Jobs, who continually developed new products that the…

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  • Putting your website to work for you
    2 years ago

      Before we get started, let me just say this one thing … Your website will never be done. You should always be working to update and improve your online presence and evaluating how it is bringing you results (and even if it is bringing you the results you want). Given that, it’s important when you’re…

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  • You get what you measure (what are you measuring?)
    2 years ago

    Most people think financial analysis means gathering all of the data about how every single penny is earned and spent in their business. For many of us, that feels like a very tedious and lengthy task. The experience I really want you to associate with financial analysis and planning, with really getting your metrics right…

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  • Three Factors That Motivate Your Customers to Buy
    2 years ago

    In last week’s article on “Why You Should Be Selling Emotions, Not Features”, we talked about how having in-person sales conversations can greatly improve your chances of learning what emotionally activates your customers. Today, I want to share with you more about how to evaluate your customer’s emotional landscape and what motivates them to buy….

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  • Why you should be selling emotions, not features
    2 years ago

      Most entrepreneurs, when they’re developing their products and services, sit down in a vacuum of their own ideas and their own teams, trying to make their product better. They attempt to figure out what features would be the coolest and what they think people really want. But what if you knew how your customers…

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  • What I’ve learned from Silicon Valley strategic geniuses
    2 years ago

    You are already winning the game you are playing. Here’s what I mean. Your actions determine what field you are on, what position you are playing, and what the score is on the board. But for many of us, we are trying to score a touchdown on a baseball field. That’s because we have built…

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  • If You Don’t Automate Now, You’ll Suffer Later
    3 years ago

    I’ve spent a lot of time really studying the difference between super successful folks and people who struggle, because we always want to convert the strugglers into the success stories. One of the things that keeps coming up is that successful people solve every problem once, and unsuccessful people solve the same problem again and…

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  • Do Not Attempt to Scale Your Business Until You’ve Done This…
    3 years ago

    A lot of entrepreneurs are biting at the bit to move forward with their business. They want to know, When can I scale? When can I scale? First of all, scaling means growing while maintaining the same shape. The difference between growing and scaling is this: While growing, you can make small additions, like adding…

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  • The 6 Measurables of Organizational Alignment
    4 years ago

    As we’ve already gone over, organizational alignment is the leading indicator of the speed of growth in a business. However, surprisingly, many companies do not possess this important element. In order to know if you have it (and subsequently obtain it), there are six different points to measure in every company. I’ll take you through…

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  • DISCOVER YOUR SEQUENCE: OVERCOME BUSINESS GROWTH OBSTACLES #6 & #7
    4 years ago

    In developing our Mind Money Meaning system, Jennifer and I did a ton of research in several areas of business. We looked at the companies that used short-cuts to achieve rapid growth and researched what sequence they used to build their assets.  We looked at more than just marketing too – Alignment and Leadership, List…

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  • MAKE YOUR MARKETING SOAR: OVERCOME BUSINESS GROWTH OBSTACLE #5
    4 years ago

    The assets portion of the Mind Money Meaning system also provides relief from Growth Obstacle #5: I know that I need to take my marketing to the next level, and I’ve learned a lot of marketing techniques, but I feel overwhelmed when I try to implement them and it doesn’t seem to all come together….

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  • The Hidden Truth About Your Strengths and Weaknesses
    4 years ago

    We human beings are hard-wired to put our attention on our weaknesses and focus on improving them. If you have a customer who tells you that your product was perfect, but the packaging was ugly — then you’re probably like most people who are driven to focus on the packaging. We just want to focus…

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  • What the DMV can teach entrepreneurs
    4 years ago

    A few years ago – before I learned the secret cure for Overwhelm and Procrastination (if you haven’t read my last two posts… you should!) , I remember being at the DMV and I was totally stressed and overwhelmed (like most entrepreneurs). I was next in line to get my number, waiting impatiently – and…

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  • Feeling Overwhelmed? Here’s the Solution.
    4 years ago

    Every day you react to interruptions, distractions, and demands on your attention – and you’re so overwhelmed by everything you have to do that you never get to some of your most important projects. So the ideas you have about how to grow your business and make more profit go to waste. We think we…

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  • How to Stop Procrastinating. Now.
    4 years ago

    You’ve probably been a procrastinator for a long time. Since you were a kid. And all this time you thought that procrastination is child-like behavior that you should’ve outgrown years ago. And even though you know full well the cost of procrastinating — all the stress and worry, the late nights working on stuff you…

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  • Replicating and Protecting Your Great Work in Order to Scale Your Business
    5 years ago

    Truth-telling lawyer Alexis Neely shares why the most important aspect of setting up a business to scale is having the infrastructure and legal groundwork in place to protect and secure your business, yourself and your family.

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  • The 3 Hidden Factors That Prevent Your Business From Scaling Rapidly
    6 years ago

    Your Business Wants To Grow

    You don’t have to push up on your business to grow it. It’s pushing up, all on its own, against the ceiling you’ve built for it like a sapling trying to break through the soil. There are three main hidden factors preventing the growth that your business would otherwise naturally experience.

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